
#103 Measuring What Matters: Chris Bolman on Impact Tech & B Corp Reporting
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In this episode, we sit down with Chris Bolman, founder of Brightest, to explore how technology can simplify, scale, and strengthen impact measurement for B Corps and beyond.
The Brightest Origin Story – Chris shares how Brightest came to life, built from a practitioner’s mindset to create a user-friendly, functional tool for impact tracking and B Corp reporting.
Making Impact Measurable – Why many businesses struggle with impact data and how Brightest helps them track, analyze, and improve their sustainability performance.
Building for Real Use, Not Trends – Chris discusses the pitfalls of trendy software and how Brightest avoids them by focusing on real user needs—making it easier for B Corps to manage their ongoing certification and ESG reporting.
Lessons from 20 Years in the Game – From startups to scaling businesses, Chris reflects on the highs, lows, and key moments that shaped his journey.
The Future of Impact Tech – Where technology is headed in the B Corp and sustainability space, and how companies can better align their operations with their purpose.
This episode is packed with insights on impact measurement, purpose-driven business, and building tech that truly works—one for B Corps and changemakers alike!