• 05. Influencer Myths and Other Lies the Internet Told Us

  • 2025/04/21
  • 再生時間： 18 分
  • ポッドキャスト

05. Influencer Myths and Other Lies the Internet Told Us

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  • サマリー

  • Let’s bust some myths, shall we?

    After 10+ years in the influencer game, I’ve heard it all. Things like:
    “You have to post 24/7.”
    “You can’t grow unless you’re everywhere at once.”

    And honestly? That advice is exhausting. Especially for mom creators trying to juggle it all.

    Here’s what I wish more motherhood influencers knew: You don’t have to do everything. You just have to do more of what actually matters.

    That’s why in this episode, I’m breaking down:

    • Why more content ≠ more growth (and what to focus on instead)
    • The rise of “comfort creators” and how to lean into your personality
    • Why long-form content is back (and better than ever)
    • What brands are really looking for in 2025 (hint: it’s not a picture-perfect, aesthetic feed)
    • How many platforms you actually need to be on to succeed as an influencer

    Plus, I’m answering your biggest Qs:

    • Do you really need to niche down?
    • How do you keep brand deals from feeling forced?
    • Is TikTok Shop still worth the hype?

    If you’ve been feeling stuck, burnt out, or straight-up over it… this one’s for you.

    Let's be friends! Find us on Instagram @itgirlagency https://www.instagram.com/itgirlagency/
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あらすじ・解説

Let’s bust some myths, shall we?

After 10+ years in the influencer game, I’ve heard it all. Things like:
“You have to post 24/7.”
“You can’t grow unless you’re everywhere at once.”

And honestly? That advice is exhausting. Especially for mom creators trying to juggle it all.

Here’s what I wish more motherhood influencers knew: You don’t have to do everything. You just have to do more of what actually matters.

That’s why in this episode, I’m breaking down:

  • Why more content ≠ more growth (and what to focus on instead)
  • The rise of “comfort creators” and how to lean into your personality
  • Why long-form content is back (and better than ever)
  • What brands are really looking for in 2025 (hint: it’s not a picture-perfect, aesthetic feed)
  • How many platforms you actually need to be on to succeed as an influencer

Plus, I’m answering your biggest Qs:

  • Do you really need to niche down?
  • How do you keep brand deals from feeling forced?
  • Is TikTok Shop still worth the hype?

If you’ve been feeling stuck, burnt out, or straight-up over it… this one’s for you.

Let's be friends! Find us on Instagram @itgirlagency https://www.instagram.com/itgirlagency/
続きを読む 一部表示

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